In June 2024, Pick’n’Treat was born from a vision—a vision fueled by compassion and a deep sense of responsibility. Founded by a passionate father-son trio, Pradeep Varshney, Tarun Varshney, and Tanuj Varshney, the company was inspired by a powerful call to action from the Prime Minister of India: to address the growing issue of food wastage and hunger in the country. 68 million tonnes of food are wasted every year in India, while 197 million people go hungry every day. These staggering numbers shook the Varshney family to their core. The reality was clear: so much food was being thrown away while so many were going without. This inequality became the driving force behind Pick’n’Treat. Their mission was simple but profound: Food For All. They wanted to create a world where no one sleeps hungry, and no morsel of food is wasted.
While still in its early stages, Pick’n’Treat has already begun to change the landscape of food sustainability in India. The company is evolving— not just in its offerings, but in its impact on society. As the world’s first platform to bring together food vendors and NGOs under one roof, Pick’n’Treat is paving the way for something greater. It is creating a movement where users can donate food via the app and help redistribute surplus food to those in need. This uniquemodel is revolutionizing how we think about food waste and hunger
Every day, Pick’n’Treat partners with more restaurants, hotels, and vendors, ensuring that food that would otherwise go to waste is now shared with the community. It’s a simple yet profound idea—connecting those who have more food than they need with those who don’t have enough. And with every passing day, this idea grows, touching more hearts and bringing more people into the mission of fighting hunger together.
The journey wasn’t easy. In the beginning, the team faced significant hurdles—especially in convincing restaurants, hotels, and food vendors to join their cause. The concept of donating food via a mobile app was revolutionary, and skepticism was natural. But the Varshneys didn’t give up. They built trust, spoke to vendors and NGOs with conviction, and showed them that this wasn’t just about charity—it was about building a community that cared for each other. It was about creating a circle of sharing where businesses, customers, and communities all played a role in feeding the hungry.
The response from customers was overwhelming. They didn’t just love the idea—they embraced it. People were drawn to the idea that they could save money while also making a difference. Every purchase made, every meal donated, was a step towards a world where no one went to bed hungry.
While the company is still in its early days, its vision for the future is nothing short of transformative. The mission remains clear: to expand Pick’n’Treat across India and beyond, connecting every restaurant, hotel, and NGO in a united fight against hunger. Pick’n’Treat is not just a business; it is a movement that will continue to grow, change lives, and make the world a better place.
In the next 5 to 10 years, Pick’n’Treat envisions a self-sustaining ecosystem where food wastage is a thing of the past, and no one ever goes hungry. Their goal is to make India self-reliant in terms of food security, and to share this model with the world.
But the heart of the movement remains the same: Food For All. Because when we come together—when we share what we have, when we feed the hungry, when we waste less—we can make a world where no one has to go to bed hungry.
At its core, Pick’n’Treat is built on one unwavering belief: No Mouth Should Sleep Hungry. This isn’t just a slogan; it’s a guiding principle that shapes every decision, every partnership, and every action. The company’s work culture is centered on happiness— both for employees and customers. The motto “Ensuring Everyone is Happy” reflects the belief that true success comes not just from doing good business but from creating a positive environment where everyone feels valued.
Sustainability, customer happiness, and compassion are the guiding forces that steer Pick’n’Treat forward. They aren’t just focused on profits—they are focused on people. Whether it’s reducing food waste or ensuring that food reaches those in need, the Varshney family is committed to leaving a lasting impact on the world, one meal at a time.
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